Tuesday, May 4, 2010

The Magic of the Kingdom

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I'll bet, and I sincerely hope that all of you have had the opportunity to visit Disneyland. And if you have, I hope that you have experienced how different Disneyland is today from what it was in Those Days.


In Those Days, entry tickets were sold at the gate, and depending on your social status, you could then purchase ride tickets of varying prices. Remember the "E-ticket?" How fortunate it was to be able to even hold one. It was held esteem because it was for only the best of the rides.


Walt realized that his park was dividing the people. There were some that could barely buy their way in and then could only watch others having the real thrills. And there were some that could afford to enjoy Pirates of the Caribbean as many times over, while most in my class had to chose a single ride. Maybe Walt saw me walking the park for hours, studying each ride to determine which one I wanted most. And, perhaps he saw me cry when I realized it was all over so quick and it would be years before I could ever come back. My family just could not succeed in his fantasy land.


So, during the 70's, the Magic Kingdom was born. With one single admission ticket, anyone could ride any ride (with the exception of the shooting gallery), as many times as they desired, in that single day. Instantly gone was the separation of the social classes at Disneyland. It truly was a Magic Kingdom where everyone was treated the same.


Walt knew that the key to success was to control the gate. That done, everything else would fall into place.


What a stellar idea. Control the gate! That is what America needs to do. Because, once inside legally, opportunities will be here for all to enjoy.
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